The key to success is knowing your people. Work with them to find a challenge that can help them grow and prosper.
Challenging people is important to motivating them. You want them to strive for something more than they think might be possible. You want to allow them to be creative in that pursuit, because that allows them to think outside the box. They may perform better than ever with this kind of freedom.
Success is achieved by energizing people to give the effort and enthusiastically support the team, sometimes having to put their personal desires on the back burner. The leader’s job is to allow those personal desires to be part of the goal, so everyone gets something that they value. You may find that this approach leads to people being ready, willing, and able to put even grievances aside for a common goal that is personally and professionally rewarding. This is when you know you have created an effective team.
Doc Brown